Transparency
Data We Collect
Effective July 13, 2026
This page is maintained by Presidential Advertising LLC to give a plain-English, field-by-field inventory of the personal data Presidential LED Trucks collects, why we collect it, how long we keep it, and which processors receive it. It complements — but does not replace — our Privacy Policy and Terms of Service.
Contact & booking form
Category: Identifiers, commercial information, communications
Legal basis / consent: Contract / your request (GDPR Art. 6(1)(b)); legitimate interests for B2B follow-up (Art. 6(1)(f))
| Field | Source | Purpose | Retention |
|---|---|---|---|
| Full name | You (form field) | Address you correctly, prepare a quote or campaign | Up to 7 years (accounting) |
| Email address | You (form field) | Respond, send confirmations, deliver campaign updates | Up to 7 years |
| Phone number | You (form field) | Follow-up call/text on your inquiry (no marketing calls without consent) | Up to 7 years |
| Company / organization | You (form field) | Understand the account, tailor the proposal | Up to 7 years |
| Message / campaign details | You (form field) | Scope, quote, and deliver the campaign | Up to 7 years |
| Source page & timestamp | Automatic | Attribution, spam prevention, quality of service | 12 months |
Promoter lead form
Category: Identifiers, professional information
Legal basis / consent: Your request / pre-contract (GDPR Art. 6(1)(b))
| Field | Source | Purpose | Retention |
|---|---|---|---|
| Full name | You (form field) | Evaluate you for promoter opportunities | Up to 3 years from last contact |
| Email address | You (form field) | Respond to your application | 3 years |
| Phone number | You (form field) | Screening call and coordination | 3 years |
| City / market | You (form field) | Match to open markets | 3 years |
| Experience / background notes | You (form field) | Evaluate fit | 3 years |
Newsletter
Category: Identifiers, marketing preferences
Legal basis / consent: Consent (GDPR Art. 6(1)(a); CAN-SPAM/CASL opt-in). Withdrawable any time via the unsubscribe link.
| Field | Source | Purpose | Retention |
|---|---|---|---|
| Email address | You (form field) | Send route briefs and market news | Until you unsubscribe + 30 days |
| First name (optional) | You (form field) | Personalize the greeting | Until you unsubscribe + 30 days |
| Signup source / timestamp | Automatic | Prove opt-in for compliance | Until you unsubscribe + 3 years |
Admin & operator accounts
Category: Account credentials, authentication logs
Legal basis / consent: Contract with the operator; legitimate interests in securing the platform (Art. 6(1)(f))
| Field | Source | Purpose | Retention |
|---|---|---|---|
| Email address | Account creation | Sign-in, password reset, security notices | Life of account + 90 days |
| Password (hashed) | Account creation | Authenticate you | Life of account + 90 days |
| Role / permissions | Admin-set | Enforce least-privilege access | Life of account + 90 days |
| Sign-in timestamps & IP | Automatic | Detect suspicious activity | 12 months |
Every visitor (analytics & security logs)
Category: Technical / usage information
Legal basis / consent: Legitimate interests: security, fraud prevention, service quality (Art. 6(1)(f)); consent for non-essential cookies in the EU/UK.
| Field | Source | Purpose | Retention |
|---|---|---|---|
| IP address | Automatic (HTTP request) | Security, rate-limiting, approximate country/region | 12 months (security logs) |
| User-agent (browser/OS) | Automatic | Compatibility and error triage | 12 months |
| Referrer URL | Automatic | Understand traffic sources | 12 months |
| Pages viewed & timestamps | Automatic | Site analytics, improvement | 14 months (analytics) |
| Approximate location (city/country from IP) | Derived | Localized content (never precise geolocation) | 14 months |
| Cookie / session identifiers | Automatic | Keep you signed in, remember preferences, aggregate analytics | Session to 12 months |
What we do NOT collect
- Government-issued IDs, driver's license, or passport numbers.
- Payment-card numbers (payments, when used, are processed by a PCI-DSS compliant provider — we never see the full card).
- Social Security or national-insurance numbers.
- Precise GPS/geolocation from your device.
- Biometric data, health data, or racial/ethnic/religious/political data.
- Data from children under 13.
- Personal information sold for money to any third party.
Subprocessors
These vendors process personal data on our behalf under written data-processing terms:
| Provider | Purpose | Location |
|---|---|---|
| Lovable Cloud (Supabase) | Application hosting, database, authentication, storage | United States |
| Cloudflare | CDN, edge runtime, DDoS protection | Global edge |
| Resend | Transactional and marketing email delivery | United States |
| Google (Sheets / Drive) | Internal CRM and file storage for our team | United States |
Your rights & how to reach us
You can request access, correction, deletion, or export of your personal information, or withdraw consent, at any time. See the Privacy Policy for jurisdiction-specific rights (California CCPA/CPRA, EU/UK GDPR, Canada PIPEDA and Quebec Law 25). Email requests to nick@presidentialadvertising.com.
Data-collection practices evolve as the site and Services change. Bookmark this page — the effective date at the top tells you when it was last revised.
